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Adcounty Media India Limited IPO Details – Price, Date, GMP & Analysis
Listed
SME
Price Range:
Rs.85.00
Issue Size:
Rs.50.69 Cr
Lot Size:
1600 shares
Open Date:
June 27
Adcounty Media India Limited IPO Overview
Bidding Dates
June 27 - July 1
Min Investment
₹136,000
Price Range
₹85.00
Issue Size
₹50.69 Cr
IPO DRHP Doc
Company Overview
Adcounty Media India Limited is a BrandTech company providing digital marketing solutions, including Programmatic Advertising, SEO, Social Media Marketing, and various paid campaigns. They utilize advanced technology for customized advertising strategies and conduct market research to enhance user acquisition. The company collaborates with notable brands and media agencies to execute effective marketing campaigns across various industries. As of July 31, 2024, they employed 48 permanent staff members focused on achieving marketing objectives for their clients.
IPO Timeline
Opens
Jun 26
Closes
Jul 1
Allotment
Jul 2
Refunds
Jul 3
Shares Credit
Jul 4
Listing
Jul 4
Opens
Jun 26
Closes
Jul 1
Allotment
Jul 2
Refunds
Jul 3
Shares Credit
Jul 4
Listing
Jul 4
Latest Subscription Data
| Category | Subscription | Status |
|---|---|---|
| QIB (Qualified Institutional Buyers) | 2.65x | Oversubscribed |
| NII (Non-Institutional Investors/HNI) | 8.45x | Oversubscribed |
| RII (Retail Individual Investors) | 19.78x | Oversubscribed |
| Total Subscription | 12.46x | Oversubscribed |
Last updated: Jun 30, 2025, 05:07 PM
Current GMP:
Rs.40
Est. Listing:
Rs.125
Est. Gain:
+47.1%
Star Rating:
★★★★★(4/5)
Financial Information
Financial Data Table
Detailed breakdown of financial metrics across years
| Financial Metric | 2025 | 2024 | 2023 |
|---|---|---|---|
| Assets | ₹47.92 Cr | ₹29.51 Cr | ₹26.84 Cr |
| EBITDA | ₹18.25 Cr | ₹10.8 Cr | ₹10.4 Cr |
| Net Worth | ₹37.9 Cr | ₹20.27 Cr | ₹11.92 Cr |
| Profit After Tax | ₹13.75 Cr | ₹8.28 Cr | ₹7.64 Cr |
| Reserves and Surplus | ₹21.36 Cr | ₹20.26 Cr | ₹11.91 Cr |
| Revenue | ₹69.58 Cr | ₹43.24 Cr | ₹53.64 Cr |
| Total Borrowing | ₹0.29 Cr | - | - |
Financial data is visualized in the chart above
Strengths & Risks Analysis
Key Strengths
Competitive advantages and positive aspects
- The company’s extensive and regularly updated inventory provides clients with the latest media equipment from leading brands.
- High equipment ownership ensures quality control, immediate availability, and competitive pricing while reducing third-party dependency.
- A strong vendor network across states enables quick sourcing, scalability, and seamless service delivery nationwide.
- Access to premium imported equipment through domestic suppliers ensures high-end technology availability without direct import hassles.
- The company’s dedicated logistics team ensures swift resolution of equipment issues, minimizing downtime and maintaining project continuity.
- The company offers flexible, customized rental packages to suit diverse client needs across short- and long-term projects.
- Strong industry ties with top manufacturers enable early access to new equipment and competitive pricing for clients.
- Cost-effective rental model offers customers an affordable alternative to purchasing, ensuring a competitive advantage.
IPO Details
Adcounty Media India IPO Details
| Face Value | ₹10 per share |
| IPO Date | June 26, 2025 to July 1, 2025 |
| Issue Price | ₹85 per share |
| Issue Type | Bookbuilding IPO |
| Listing At | BSE SME |
| Listing Date | July 4, 2025 |
| Lot Size | 1,600 Shares |
| Net Offered to Public | 56,27,200 shares (aggregating up to ₹47.83 Cr) |
| Sale Type | Fresh Capital |
| Share Holding Post Issue | 2,25,01,200 shares |
| Share Holding Pre Issue | 1,65,38,000 shares |
| Total Issue Size | 59,63,200 shares (aggregating up to ₹50.69 Cr) |
Adcounty Media India IPO Reservation
Share Reservation Distribution
QIB
2,811,200 shares (44.63%)
Retail
1,971,200 shares (31.29%)
Anchor Investors
1,686,400 shares (26.77%)
QIB (Ex-Anchor)
1,124,800 shares (17.86%)
HNI (NII)
844,800 shares (13.41%)
Market Maker
336,000 shares (5.33%)
Adcounty Media India IPO Promoter Holding
| Share Holding Post Issue | 65.51% |
| Share Holding Pre Issue | 89.14% |
Adcounty Media India IPO Listing Details
| ₹85 per share |
| 544435 |
| INE0W1601012 |
| July 4, 2025 |
Key Dates
Open Date:June 27
Close Date:July 1
Listing Date:July 4
