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Established in 2018, Kiaasa Retail Limited is an Indian fashion brand focused on women's ethnic and fusion wear, based in Ghaziabad. It operates over 100 stores in more than 80 cities across India and offers a diverse collection of women's ethnic wear, including salwar kameez, lehengas, jewellery, bags, and scarves. The brand meets the fashion needs of Indian women with high-quality, affordable products that reflect individuality. Kiaasa operates through exclusive outlets and online platforms for greater accessibility, with 113 brand outlets in 70 cities. The company uses three models for retail management: FOFO, COCO, and FICO. As of February 28, 2025, the company had 340 full-time employees.
Timeline information will be updated when available.
| Category | Subscription | Status |
|---|---|---|
| QIB (Qualified Institutional Buyers) | 1.00% | Partially Subscribed |
| NII (Non-Institutional Investors/HNI) | 40.02% | Oversubscribed |
| RII (Retail Individual Investors) | 58.98% | Oversubscribed |
| Total Subscription | Undersubscribed |
Last updated: Percentage of shares offered
Potential challenges and risk factors